ITEN
All work

Anima Mundi

2021

Museums and installations

Visitors in front of a large tree illuminated in purple and blue — Anima Mundi, an immersive show.

Anima Mundi is an immersive experience within Palermo’s Botanical Garden that attracted more than 40,000 visitors over four months.

Location
Palermo Botanical Garden
Area
Museums and installations
ODD’s contribution
Development of the proprietary format and immersive trail
Project outcome
A trail after dark combining storytelling, light and interaction.

A Midsummer Light Experience

A night-time trail revealing the secrets of one of Italy’s most important botanical gardens. Nine stops tell successive chapters of a story through projections, holograms, lighting, sound, interactive elements and scenic installations.

Italy’s first show centred on the relationship between people and their environment. At selected points along the trail, visitors interacted with their surroundings, becoming active participants in the story as it unfolded.

A journey into imaginary worlds

A magical experience in an imaginary world, where creatures of light hide among the Botanical Garden’s gnarled trunks and sweeping canopies.

Throughout the trail, visitors follow Jinn, the garden’s guardian spirit, on a journey with his friends Puch, Yara, Sun and Kurma to save their ecosystem and the entire world from the dangers of global warming.