ITEN

ODD / Expertise

Immersive shows and experiences

Experiences shaped by the connections between storytelling, architecture and landscape.

We work alongside institutions, producers and cultural venue operators to create commissioned shows. We also develop our own formats, such as Exstasis and Anima Mundi.

Visitors in the nave beneath light projections on the vaults — Exstasis, an immersive show.
Exstasis

What we do

From content
to experience.

  • Research, concept development and narrative design
  • Creative direction, show direction and dramaturgy
  • Spatial design, visitor journeys and interaction
  • Audiovisual content and immersive video mapping
  • Sound design and spatial audio
  • Technical planning and lighting design
  • End-to-end production, from planning and rehearsals to the live performance

Our approach

Understand.
Design.
Create.

The setting shapes the story from the start. We plan the visitor journey or show sequence and how the audience will take part, then develop the imagery, sound and interactions. Technical design and on-site rehearsals help us refine the experience until it is ready to open.

Meet ODD

From concept to audience

Stories that have
taken shape.

The next project

What experience would you like to create for your audience?

Let's talk